Cold Email Operations Manager

THE ROLE

The Cold Email Operations Manager serves as the execution engine behind DigitalMarketing.com’s outbound email programs, responsible for building, managing, and optimizing cold email systems at scale. This role oversees the full lifecycle of cold email campaigns—from infrastructure setup and deliverability optimization to deployment, testing, and performance reporting. This individual will ensure that client campaigns achieve strong inbox placement, high reply rates, and consistent scalability. Acting as both a systems builder and performance operator, the role requires technical knowledge of cold email infrastructure alongside a results-driven mindset focused on measurable outcomes.

KEY RESPONSIBILITIES

Cold Email Infrastructure & Deliverability

• Build, manage, and scale cold email infrastructure including domains, inboxes, DNS configuration (SPF, DKIM, DMARC), and warm-up systems

• Monitor and optimize deliverability, ensuring high inbox placement and minimizing spam risk

• Continuously audit and improve sending reputation, domain health, and IP performance

• Stay up to date with email provider policies (Google, Microsoft, etc.) and adapt systems accordingly

Campaign Deployment & Execution

• Oversee the setup, launch, and management of client cold email campaigns across multiple platforms

• Coordinate campaign scheduling, segmentation, and sending strategies

• Implement A/B testing frameworks for subject lines, messaging, and sequences

• Ensure campaigns are deployed accurately, on time, and at scale

Performance Optimization & Reply Rates

• Analyze campaign performance with a focus on reply rates, open rates, and conversion metrics